By adopting fans numerous and demographics, striking a fair balance between consistency and adaptability and taking the time to listen to customers Seglar has found ways to keep their interlocking bricks inside the hands of millions. 2 weeks . model that other companies should certainly follow, says McKee.

Last 1948, Ole Kirk Kristiansen and his workshop had just starting producing a range https://lego-x.com/2020/01/16/lego-company-history-production-features of wooden playthings. It was not before the following 12 months that they commenced using a fresh plastic-injection edges machine to make plastic stones, which in the near future gave them an advantage over their competition in the flourishing post-war market.

In 49, they developed producing the bricks with studs built in to enable them to join together. This was a key version, making the bricks a lot more stable and sturdy. Later, in 1958, they built a major improvement with the benefits of what is known because the “stud and joining system”, which ensures that each Lego brick fits with any other packet. These two essential iterations happen to be why Profano sets created 40 years before still interlock seamlessly with those created today.

Through the years, Lego provides kept it is finger to the pulse of pop lifestyle by joining up with big-name franchises including Star Battles and Harry Potter. They have also accepted the community of adults which have been fans of the trademark, known as AFOLs (Adult Followers of Lego), with a choice of sets such as the Back to the Future DeLorean time machine and a set of girl Nasa experts.